News & Blog

The importance of micro–interactions

From the revolutionary 'like' button on Facebook to scroll bars that show users where they are on a page.

Paul Avory, Creative Director

29 February 2024
2295X1200 Social Media [ All ] Linkedin Microinteractions Notext

Micro-interactions are small visual movements that have a large impact on UX design. Whether it’s a swipe, hover colour, animation or data input, micro-interactions make user experience more engaging, interesting and enjoyable.

In 2024, we’ll see micro-interactions become a standard in both mobile and desktop UX design. Now, nothing can be static, because it gives an out-of-date vibe.

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