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Image optimisation file types

Do you know the best file type for your website?

Paul Avory, Creative Director

05 December 2024
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Quick Tip: Do you know the best file type for your website?

Optimising images isn’t just about file size, it’s about format too. Here’s a quick guide:

  • JPEG: Best for photos
  • PNG: Great for graphics & transparency
  • SVG: Perfect for logos & icons
  • WebP: All-around choice for quality & size balance

Right format = faster site + happier users. Try it out!

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